Puppy Care

27 August 2008 may prove to be a pivotal point in mankind’s war against the much-feared bird flu pandemic. On that day, Sharp Corporation unveiled its latest technological weapon against the unseen enemy! Incorporated in its ionic air purifier, the Plasmacluster Ion Technology (more on this in a later post) has just been scientifically proven to be 99.9% effective in eliminating the bird flu virus known as H5N1.

Every now and then, the press reminds us that bird flu is the prime suspect to cause mankind’s next pandemic. Pandemic does not just sound terrifying. It is. That’s when a highly contagious and deadly virus goes global, in a very negative sense. History records for us that 50 million people may have died during the 1918 Spanish Flu pandemic! World Health Organization (WHO) confirmed on 5 October 2005 that the 1918 Spanish flu was caused by H1N1, a bird flu virus.

Red Alert! Time to PANIC?

Not now. WHO data, updated as at 10 Sep 2008, shows the death toll to be only 245 since records were kept from 1996 when the H5N1 was first identified in China. So what’s the fuss? The greatest nightmare for scientists monitoring the bird flu virus is to see it attain human-to-human transmission capability. As of today, there has been only one probable case of human-to-human transmission recorded in Thailand in September 2004. If indeed the much-feared virus mutation takes place, you can expect pandemonium on a global scale.

Countries are conscientiously preparing for the worse (more on this in a later post). At our individual level, we should start doing some homework too.

Ok, so what has the Sharp ionic air purifier to do with all this. Is it not just another ordinary ionic air purifier? Yes, it’s ordinary in that it takes care of the usual stuff that we look for in an air purifier – dust, dirt, smoke, dander, pollen, cuisine and pet odours, pollutants, allergens etc. If there is really a tested defence shield against a deadly virus, why not? And that is precisely what Sharp is telling us; get the whole package with their Plasmacluster Ion Technology.

If you’re value-conscious like me, the obvious question would be “yes, that makes a whole lot of sense but at what cost”? Per Sharp, not a penny more! Sharp asserts that it is cheaper than any other ordinary ionic air purifier when measured over 5 years. Wow, value for money sure gets my attention! How is it possible in this nothing-is-for-free world?

In promoting the Plasmacluster Ionic Air Purifier Model FP-N40CX, Sharp contends that it is definitely better value for money as there is no filter replacement costs for the first 5 years. At US$399, the Sharp model compares favourably against a typical competitor’s ionic air purifier that may cost US$160 upfront but over 5 years cost a total of US$560 due to annual filter replacement costs of US$100 each.

If anyone has relevant numbers on Sharp and the competitors, your feedback will be much appreciated. Just email me if you have actual numbers.

In the meantime, I will study the Sharp Plasmacluster Ion Technology more closely. Now is the time to research, while bird flu is still not quite at pandemic proportions.

Its never too soon to get ready. Experience is a good teacher. It was like a horror movie that ran for months. Paranoia abounded in crowded places even as people commuted to work on buses and MRT trains. Taxis cruised empty as stories were told of the infected travelling in them to hospital. It was near pandemonium in many Asian cities as pandemic fears took hold. The year was 2003. SARS was a much dreaded acronym. The SARS (severe acute respiratory syndrome) virus started spreading in Asia and infected 8,096 people around the world, resulting in 774 fatalities. As always, being prepared is half the battle won.

Watch this space as we track exciting developments in our pursuit of safe, pure and clean air with nothing more than an ionic air purifier.

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